"Advertising graphic design" as integrated educational discipline in the system of higher artistic education of Ukraine
Наукові журнали НАУ
Переглянути архів Інформація| Поле | Співвідношення | |
| Title |
"Advertising graphic design" as integrated educational discipline in the system of higher artistic education of Ukraine
"Advertising graphic design" as integrated educational discipline in the system of higher artistic education of Ukraine |
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| Creator |
Pryschenko, S.; National Academy of Culture and Arts of Ukraine
Antonovich, E.; National Academy of Culture and Arts, Ukraine |
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| Subject |
Ad Graphic Design; conceptual approach; integrated educational discipline; base components of the professionalism.
UDC 7:74.01 d Graphic Design; conceptual approach; integrated educational discipline; base components of the professionalism. UDC 7:74.01 |
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| Description |
The article have been considered the author’s conceptualapproach to the forming actual educational discipline Ad Graphic Design as integration of graphic design, advertising and marketing. Base components of the professionalism of designer in advertising have been selected taking into account the requirements of modern market: graphic design–foundation, sociological and marketing constituents.
The article have been considered the author’s conceptualapproach to the forming actual educational discipline Ad Graphic Design as integration of graphic design, advertising and marketing. Base components of the professionalism of designer in advertising have been selected taking into account the requirements of modern market: graphic design–foundation, sociological and marketing constituents. |
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| Publisher |
Національний Авиаційний Університет
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| Contributor |
—
— |
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| Date |
2012-04-22
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| Type |
Рецензована стаття
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| Format |
application/pdf
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| Identifier |
http://jrnl.nau.edu.ua/index.php/Design/article/view/6000
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| Source |
Теорія та практика дизайну; № 1 (2012)
Теория и практика дизайна; № 1 (2012) Theory and practice of design; № 1 (2012) |
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| Language |
en
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