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Електронний архів Житомирського державного технологічного університету

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Title ???????????? ????????? ? ??????? ??????????? ??????????? ??????? ????????????
Strategic Marketing in the System of Economic Security
 
Creator ?????, ?.?.
????????, ?.?.
Lark?, A.V.
Khaustova, I.E.
 
Subject ?????????? ???????
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economic security
strategic marketing
marketing audit
the level of economic security
 
Description ?????????? ????????? ?????? ??????????? ??????? ????????????, ?? ?????????, ?? ??????? ??? ???????, ????????? ??????????, ?????????? ????, ?????????? ????????, ??????? ?????????, ???????????? ???? ????????? ??????? ?????? ??????????? ??????? ???????????? ?? ?????? ????? ??????????, ??? ??????????? ????????? ?????? ???? ??????? ????????; ????????? ?????? ?????? ??????? ?????????? ? ??????? ?????? ????? ??????????? ??????? ????????????; ????????? ??'?????????? ?????? ????? ??????????? ??????? ???????????? ?? ??????? ????????? ??????????? ??????? ????? ????????????.
The article studied the formation of indicators to measure economic security includes unlike existing industrial activity, financial condition, social development, market performance, the use of which will assess the level of economic security based on the state parameters of what constitutes a threat to its sustainable development; determine the different contributions of the individual parameters in a collective assessment of economic security; more objective assessment of the level of economic security by obtaining a comprehensive picture of the state of the enterprise.
 
Date 2016-04-13T06:36:32Z
2016-04-13T06:36:32Z
2014
 
Type Article
 
Identifier http://eztuir.ztu.edu.ua/123456789/2776
 
Language uk
 
Relation ???????? ?????? ?? ??????????? ??????????????? ??????, ???????? ? ???????: ??????. ??????? ???????? ?????;???.2(29)
 
Publisher ????