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Електронний архів Житомирського державного технологічного університету

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Title ?????????? ???????????? ????????????? ?????????? ????????????
Determination of effectiveness of enterprise?s marketing activity
 
Creator ???????, ?.?.
Nagaets, I.Yu.
 
Subject ????????????
?????????
 
Description ?????????? ??????? ?? ?????????? ???????????? ????????????? ??????????, ?????????? ?????????? ????
??????????? ???????????? ????????????? ??????????. ?????????????? ????????? ??????.
???????? ?????????? ???????????? ???????? ?? ????????????? ???????????????.
Approaches to determining the effectiveness of marketing activity, have been considered as well as suggestions for
measuring the effectiveness of marketing activity have been developed. Expert methods have been analyzed. Possibility of
using the approaches at engineering enterprises has been disclosed.
 
Date 2016-08-29T12:16:39Z
2016-08-29T12:16:39Z
2011
 
Type Article
 
Identifier http://eztuir.ztu.edu.ua/123456789/4670
 
Language uk
 
Relation ?????? ????. ?????: ?????????? ?????;2(56) ?.2
 
Publisher ????