Theoretical prerequisites of the marketing use in the financial market segments
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Title |
Theoretical prerequisites of the marketing use in the financial market segments
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Creator |
Novoshynska, L.
Новошинська, Л.В. Новошинская, Л.В. |
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Subject |
prerequisites
market financial market subjects and tools of an exchange players the financial market substrata network of financial intermediaries |
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Description |
The main prerequisites of marketing development in the financial market are systematized. Here is defined the interpretation of financial marketing as philosophy of financial business. Prospects of development and introduction of financial marketing in the investment market segments are outlined. |
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Date |
2016-11-15T13:32:20Z
2016-11-15T13:32:20Z 2015 |
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Type |
Article
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Identifier |
Theoretical prerequisites of the marketing use in the financial market segments / L. V. Novoshynska // Socio-economic research bulletin : collection of scientific works; Odessa national economic university. – Odessa, 2015.– № 59 (4). – pp. 128-133.– ISSN 2313-4569.
http://dspace.oneu.edu.ua/jspui/handle/123456789/5370 |
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Language |
en
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