The Procedure of Enterprise Marketing Diagnostics
Електронного архіву Харківського національного університету радіоелектроніки (Open Access Repository of KHNURE)
Переглянути архів ІнформаціяПоле | Співвідношення | |
Title |
The Procedure of Enterprise Marketing Diagnostics
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Creator |
Соколова, Л. В.
Верясова, Г. М. |
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Subject |
market
marketing diagnostics market conjuncture enterprise marketing activity diagnostics index |
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Description |
The modern economic management conditions that are characterized by environment instability require operative reaction of commodity production enterprises on market conjuncture changes. It stipulates necessity of the regulative enterprise marketing diagnostic procedure implementation. The complex integrated indicator of enterprise marketing diagnostics is suggested in the article as a marketing activity diagnostics index.
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Date |
2018-10-16T08:44:43Z
2018-10-16T08:44:43Z 2011 |
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Type |
Article
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Identifier |
The Procedure of Enterprise Marketing Diagnostics [Text] / Sokolova L.V., Veriasova, G. M. // Nauka і studia. – Przemyśl : Sp. z o.o. «Nauka i studia», 2011. – № 9 (40). – p. 22–27.
1561-6894 http://openarchive.nure.ua/handle/document/7013 |
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Language |
en
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Publisher |
Sp. z o.o. «Nauka i studia»
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